| Unstandardized coefficients | Standardized coefficients | t | p | |||
|---|---|---|---|---|---|---|
| B | S.E. | β | ||||
| Independent variable | (Constant) | .334 | .273 | - | 1.222 | .223 |
| Taste | .273 | .077 | .209 | 3.532 | .000 | |
| Price | .207 | .062 | .177 | 3.322 | .001 | |
| Variety | .191 | .069 | .167 | 2.783 | .006 | |
| Originality | .371 | .063 | .343 | 5.916 | .000 | |
| Healthiness | –.144 | .063 | –.119 | –2.274 | .024 | |